Taiwan government has taken steps to improve gender inequality in Taiwan, but progress in increasing women’s participation is still slow. According to recent research entitled “Digital Media: Empowerment and Equality”, digital media empowers female users and fosters gender equality in Taiwan. The study investigated the use of digital media, specifically social media, in the workplace in Taiwan.
The data for this study were collected through an online survey. Participants both female and male employees responded to questions asking whether social technologies could be a source of empowerment, leading to equality. The research discovered that both genders use social media platforms for business support, experience benefits, and believe that these technologies could provide empowerment for success.
Moreover, the finding revealed that the differences between women and men using social media were significant. Women in Taiwan have a higher awareness of the benefits of social technologies for business support and empowerment. Digital technologies can support female empowerment for tasks such as creating awareness, marketing, or building relationships. Women experience huge benefits from using these digital technologies, however, education was deemed to be a key factor for success in this area.
While digital platforms offer huge opportunities and benefits, women would benefit even more if they have access to education to help them be successful on social media. For example, the Taiwan Women Up program has helped middle-aged and older women learn information and communication technology to support their organisations and empower themselves.
Furthermore, social media has the power to increase female empowerment through political involvement. Hashtag activism gives women the ability to make a public issue a global issue and pressure lawmakers. Social media also offers a platform for gendered violence stories and holds communities in multiple countries accountable for gender equality. Unfortunately, women sometimes have barriers to using this powerful tool, including limited access to technology, language barriers and censorship.
Digital fluency helps countries grow closer to equality in the workplace. The digital fluency model reveals that countries with better digital fluency rates among women have higher rates of gender equality in the workplace. Women with better digital fluency also have more employment opportunities and flexibility. They can work from home and use technology to access more job opportunities.
The findings from this study apply to the Taiwanese respondents specifically, but can be used to help empower women across the world. Women must take responsibility to use the tools and information to find their voice, create a network, and help others enjoy empowerment, success, and economic equality. Achieving gender equality is a challenge around the world, but Taiwan’s efforts to close the gap between men and women push the country in the right direction while adapting to the digital world.
Taiwan has also created an environment for female entrepreneurship as the number of female entrepreneurs continues to rise. Increased access to technology, education and disposable income are the main factors that have led women to lead more independent, empowered lives. Taiwan launched a programme that aligns with calls for diversity in technology and opportunities for women to develop entrepreneurial and leadership expertise by supporting female technology entrepreneurship worldwide.
According to an article, the new models of working from home, and greater access to technology and the internet may point to how the gender divide can be bridged. Technological advances are helping level the playing field for young women. More and more young women and men are looking into e-participation and co-creation across sectors to create their own initiatives.
As global society will face new norms after the pandemic, there will be an opportunity to build different economic models through the internet or community models and create new ways for women to participate equally.